SmartBrief Delivers on National Almond Day
On Feb. 16, National Almond Day, Almond Board of California (ABC) will again reach thousands of dietitians through SmartBrief for Nutritionists, a daily online newsletter providing relevant news for busy industry professionals.
ABC’s sponsored feature in SmartBrief last year generated exceptional response; this year’s message is expected to reach 23,000 readers. Almond Board’s 2012 sponsored feature content will provide information on the health benefits of almonds, highlighting resources, research and recipes available on AlmondBoard.com. The American Heart Association’s recent certification of almonds for use of its Heart-Check mark will also be highlighted.