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Marketing Bulletin: Trade Marketing and the Tastemaker Trials


In February's Marketing Bulletin, here about the busy month of March set for the Trade Marketing and Stewardship group at the Almond Board of California. The team is set to attend three different types of conferences with three different types of attendees, all talking about the role almonds can play in food and recipe ingredients. Manager Charice Grace discusses the differences between the three events and the details behind the Tastemaker Trials competition that has been running this month.