Skip to main content
Food Inspiration

Almonds: The Most Desired Ingredient in Snack Bars

Bars are a big deal.

With more consumers seeking convenience, the bar category is growing rapidly—snack and cereal bar launches have grown by more than 80% over the last five years.1 There’s even more room for innovation, as bars are now consumed by 53% of adults, and breakfast/granola bars alone are eaten by 46%.3

Almonds fuel rapid growth in the category 2.

Last year, there were over 2,000 new bar product introductions globally. Volume, unit and dollar sales of bars that contained almonds significantly outpaced overall category growth.

#1 desired ingredient3.

When asked to create their “ideal” bar, surveyed consumers selected almonds as the most desired ingredient. They felt almonds make a bar “crunchier,” “more nutritious” and “tastier.”

Bars with big impact.

Ounce for ounce, almonds are the tree nut highest in protein, fiber, calcium, vitamin E, riboflavin and niacin. They’re also a leading food source of magnesium. With 6 grams of satisfying protein and 4 grams of fiber in every serving, almonds provide the “fuller for longer” feeling consumers crave.

Amazing in any form.

Sliced, diced, whole or even as butter or flour, almonds can meet the needs of just about any formulation challenge.